Consent & Preferences Package Features

The OneTrust Consent & Preferences solution empowers organizations to capture, manage, and activate consent, preferences, and first-party data across all customer touchpoints. OneTrust provides a comprehensive toolkit to streamline consent experiences and unify data collection across platforms. Here is what you can achieve with OneTrust Consent & Preferences:

  • Leverage the Consent Management Platform (CMP) to scan your domains and detect cookies, tags, trackers, and more by monitoring the anonymous traffic across your website. You can also deploy seamless, brand-aligned cookie banners using built-in templates that support over 250 languages and geolocation rules.

  • Cross Domain and Cross Device consent helps you synchronize and share consent across your domains tracking known user profiles.

  • In addition, Universal Consent & Preference Management allows you to create experiences that collect consent and person-based preferences with durable identifiers throughout the consumer journey.

The table below outlines the different product key use cases, the Stock Keeping Units (SKUs) required for each key use case, as well as the features and APIs users can access.

Required SKUs

Key Use Case

Features

API Access

Consent Management Platform (CMP) License

I want to collect and manage consent to comply with regulations.

  • Comply with industry-specific and regional privacy regulations.

  • Discover technologies and third-parties integrated to my websites and apps.

  • Maintain compliance as regulations expand and change.

  • Scanning and monitoring of websites, apps, and CTV properties for cookies, trackers, and SDKs.

  • Configurable consent policies and geolocation rules.

  • Customizable multilingual consent templates for each regulation.

  • Cookie categorizations.

  • Digital advertising compliance.

Cookie Consent APIs

Cookie Domain Data APIs

Mobile App Consent APIs

I want to optimize the end customer experience while increasing the opt-in rate for consent.

  • Synchronize and propagate consent across my websites and apps.

  • Centralize consent into a known user profile

  • Test and update privacy experiences to increase consent rates.

  • Shared consent between digital properties and tools.

  • Unified Consent Profile.

  • Brand and test banners to optimize consent rates.

  • A/B testing to find the optimal, compliant configuration.

Cross Device Consent APIs

Universal Consent & Preference Management (UCPM) License

I want to capture consent and first-party data to drive customer acquisition and engagement.

  • Collect consent and first-party data from user touchpoints.

  • Expand the types of data being collected from an increased number of users.

  • Provide privacy experiences.

  • Honor and collect flexible data subject preferences.

  • Control over frequency and channel of communications.

  • Customizable branded preference centers.

  • Power marketing and data consent.

  • Real-time dashboards.

  • Integrate consent with downstream marketing and data tools.

Universal Consent & Preference Management APIs

Consent Receipts APIs

Note:

For more information, see API Uses & Best Practices.
Note:

For more information on how to use Consent & Preferences APIs, see Privacy & Data Governance Cloud API Reference on our Developer Portal.

For more information about our scalable packages, see OneTrust pricing and packaging and Solution Packaging Pricing and Usage Meters.